How To Run An Easy GROWTH HACKING Workshop (Full Step-by-Step Guide)
Growth Hacking is a process by which a company uses creative and low-cost strategies to gain as many customers or users as possible while spending as little as possible. If you want to run this Growth Hacking workshop remotely get our free Miro template here https://go.workshopper.com/growth
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In this video, Product Designer and Workshop Facilitator, Johan Holst gives you a step-by-step guide on how to facilitate this simple 90-minute Growth Hacking Workshop with your team. This Growth Hacking Workshop is a short remote session that will help you and your team create actionable growth hacking experiments in a structured way under 90 minutes.
This workshop is designed to help small teams get started creating simple growth hacking experiments. If you want to dive deeper into growth hacking we recommend you read the book “Hacking Growth” by Sean Ellis. Check it out here http://www.seanellis.me/
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If you want to check out what Johan Holst is up to, you should definitely go to his profile. He’s always sharing great insights about product design and workshop facilitation ➡️ https://www.linkedin.com/in/johholst/
⏰ Video Timestamps
0:00 Intro
0:12 What is Growth Hacking?
1:48 Workshop basics
2:30 Board preparation
4:54 The Decider
5:44 “Bring everyone to me” feature
6:31 Exercise 1 – Lightning Demos
9:38 Exercise 2 – Heatmapping
11:44 Voting on Lightning Demos
14:32 Exercise 5 – Generating new ideas
17:11 Exercise 6 – Voting on experiments
19:27 Exercise 7 – Decider Vote
22:00 Next Steps
Thanks for watching!
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How To Run An Easy GROWTH HACKING Workshop (Full Step-by-Step Guide)
https://youtu.be/7nVhPXJie_k
This one is simple to run and generates solid experiment ideas, I hope you like it!
Such a great guide! love it!
You guys deliver the exact content i need at the right time =)
When I watched the facilitator video from the ad and when aj listed what a facilitator is I was like wow those are all things I like but then looked at the price of the course and said woah 🤯 can’t afford that I can afford max 100 a month to pay it off but that’s it
If you have any questions about this workshop please leave them in the comments below! And if you want to run this workshop remotely grab our free Miro template here https://go.workshopper.com/growth
How do you expect anyone to find good examples of cancel/stay experiences in 15 minutes? People will just desperately grab anything they can find, if at all, considering it’s not an easy thing to access in that time (you either have to already be subscribed to something or happen to find a screenshot on a blog) or they have little idea about it already. This is the problem with this exercise for some subject matter, it’s performative low hanging fruit like brainstorms that are readily debunked as effective. (analogy – you each have 15 minutes to run around a forest to find an ingredient for a meal and we will all vote on what we want to put in it. Result: a twig, a branch, a mushroom, a leaf, a lump of mud, a rotting animal, suspicious berries, etc. good luck voting a meal out of that)